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CRM Blog

Welcome to our CRM blog!

We have created this space for business owners, sales executives, IT and CRM managers who are keen to get a complete picture of CRM capabilities. Via how-to tutorials and business-oriented CRM articles, we lead you to a better understanding of the potential of building profitable customer relationships and help to efficiently cope with business challenges connected with customer management. Our primary focus is on two powerful solutions – Salesforce and Microsoft Dynamics 365.

Stay tuned and turn our expertise into your business benefits!

Automating the sales process: An approach that works
CRM

Automating the sales process: An approach that works

To make the sales process consistent and convenient for both sales managers and reps, consider applying a comprehensive approach to its automation. The article shows the approach reflecting a specific business need and helping both groups of sales professionals.
By Denis Zhinko
Dynamics 365 vs Dynamics CRM: Time for an upgrade?
CRM

Dynamics 365 vs Dynamics CRM: Time for an upgrade?

If you’re a Dynamics CRM user, this article will explain what new features and functions Dynamics 365 offers and how you can benefit from migration.
By James McDonagh
How Salesforce finds solutions to key email marketing challenges
Salesforce, CRM

How Salesforce finds solutions to key email marketing challenges

We show how effective Salesforce Marketing Cloud is to handle three email marketing tasks – growing target audience, improving ROI and measuring the performance for ongoing improvement of the marketing strategy.
By Denis Zhinko
How AI-powered chatbots transform customer service management
CRM, Software Development

How AI-powered chatbots transform customer service management

With significant effects on multiple aspects of the businesses, chatbots have changed the way processes are carried out. This article describes what benefits they can bring to customer service management.
By Apoorv Gehlot
How Sales Automation Helps Your Business Advance
CRM, CIO Blog

How Sales Automation Helps Your Business Advance

Knowing WHY you need sales force automation, WHAT exactly to automate and HOW to benefit from this process are 3 keys for your sales effectiveness.
By Denis Zhinko
Help desk software to improve customer service
CRM

Help desk software to improve customer service

We have a look at help desk software, a useful tool that can help businesses streamline workflow, organize information, and eliminate lengthy manual processes.
By Anastasia Haiduk
Live chats vs. chatbots: Who proffers better customer experience
CRM

Live chats vs. chatbots: Who proffers better customer experience

We give a quick overview of pros and cons of having a live chat or a chatbot to provide customer support.
By Jared Cornell
How to win more deals in complex sales with Salesforce
CRM, Salesforce

How to win more deals in complex sales with Salesforce

We come up with the key distinctive features of complex sales that can be frustrating for sales teams if neglected and bring Salesforce into action to see if it can be effective there.
By Denis Zhinko
Microsoft Dynamics 365/CRM for Outlook: Limitations and Alternatives
CRM

Microsoft Dynamics 365/CRM for Outlook: Limitations and Alternatives

We not only give an insight into the limitations of Microsoft Dynamics 365/CRM for Outlook but also provide a worthy alternatives to it.
By Denis Zhinko
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