Salesforce Blog

Hello and welcome to our Salesforce blog!

We are keen to bring our knowledge and practical expertise of Salesforce to you. A provider of CRM services for 15 years, ScienceSoft knows the needs and challenges of businesses in the field of customer relationship management.

Preparing the content, we focus on business owners, sales and marketing leaders as well as IT managers, and outline business problems that can be solved with Salesforce’s key functionality. With every Salesforce article, you will dive deeper in the potential of this smart CRM platform and learn to employ it for business benefits.

Bookmark this page and don’t miss the updates!

Denis Zhinko

CRM Expert and IT Architect

Salesforce

How to Reach Your Business Goals with Salesforce Customization

We provide a review of key Salesforce customization aspects: customization types, the differences between them, and the ways of managing the customization process to maximize the value brought by new functionality.

Jul 24, 2023

Denis Zhinko

CRM Expert and IT Architect

Salesforce

Web Portals

Salesforce Customer Portal vs. Communities: You Must Know It

Let’s try to understand Salesforce Communities and its connection with Customer, Self-service and Partner Portals.

Jun 1, 2023

Denis Zhinko

CRM Expert and IT Architect

Salesforce

Salesforce Artificial Intelligence for Marketing, Sales and Service

What can Salesforce AI do for marketing, sales and service? If put in a few words, it can take the tedious routine tasks off your employees and help them focus on more essential matters. How? It’s all here.

Aug 10, 2022

Andrew Repin

Lead Business Analyst and CRM Consultant, ScienceSoft

Salesforce

Salesforce Lightning Benefits To Level Up Your Business

Learn how new features available in Salesforce Lightning help improve sales teams’ productivity, drive analytics and forecasting, enhance security, and more.

Aug 10, 2022

Andrew Repin

Lead Business Analyst and CRM Consultant, ScienceSoft

Salesforce

A Complete Guide to Salesforce Sales Cloud Certification

Find out how becoming a certified Salesforce Sales Cloud consultant helps benefit Salesforce administrators and developers and their employers alike.

Jan 24, 2020

Karina Dalhunova

Salesforce Consultant and Business Analyst

Salesforce

Top 3 Salesforce Sales Cloud Apps on AppExchange: A Quick Overview

We analyze 3 most useful Salesforce Sales Cloud applications on AppExchange according to ScienceSoft’s customers experience.

Jan 21, 2020

Andrew Repin

Lead Business Analyst and CRM Consultant, ScienceSoft

Salesforce

What is Salesforce? Top Questions Answered

What is Salesforce? What does Salesforce do? Why is Salesforce considered #1 CRM? Find out in our article!

Dec 3, 2019

Andrew Repin

Lead Business Analyst and CRM Consultant, ScienceSoft

Salesforce

Salesforce Classic vs Lightning: Driving Business Value at Lightning UI Speed

Salesforce Classic vs Lightning is the choice many companies face. We outline why Lightning is a better UI, dwell on its limitations and give practical tips for effective migration.

Nov 29, 2019

Victor Gordeyuk

Head of Salesforce Department

Salesforce

How To Become a Salesforce Developer: Tips and Basics

We outline how to become a Salesforce developer and provide important knowledge the beginners in Salesforce development will need.

Nov 27, 2019