Ecommerce

Is Magento A/B testing a panacea for better conversions?

Magento A/B testing is a simple and effective way to achieve high conversion rates. Doesn’t it sound too perfect? Then, let’s evaluate both advantages and possible inconveniences of this technique.

4 powerful changes to boost your ecommerce conversion

If your ecommerce conversions are below average, consider implementing the following four changes to make sure your business is equipped to make more sales.

We’ll be back – how to survive Magento maintenance mode with minimum losses for businesses

Combining technical and business aspects in our article, we not only teach merchants how to enable and disable Magento 2 maintenance mode, but also explain how they can improve customer experience during maintenance.

4 reasons why mobile users keep away from your online store

There are a lot of factors that you should consider when creating a website. But as far as people nowadays are always on the go and their mobile devices are their go-to option to access the Internet, having your mobile experience optimized can turn tables and create conversions.

Detect and fix — a Magento testing suite for bug-free sales

Magento 2 testing suite allows for multi-level functional verification via functional, static, integration, unit, Web API functional and JavaScript test types. Here is what you need to know about that.

9 ecommerce trends to watch for in 2018

Keep up with the latest movements in the ever-changing ecommerce scenario. These ecommerce trends will be inescapable in the year 2018. Here’s a useful guide to navigate your way through them and decide which ones you want to implement in your business.

Exploring all strengths and weaknesses of Magento CMS

With content gaining significant importance in online retail, merchants need a clear vision of what functionality they get with their ecommerce platform. We examine Magento CMS component to see if it allows for efficient content management out of the box.

7 ways to recapture customers who have abandoned their shopping cart

We explain various ways to reduce the number of customers leaving their online shopping carts. The points made throughout are valuable suggestions to any business looking to improve their sales.

Five minutes to read and five steps to take – a guide to an effective Magento blog

Anticipated benefits, ideas, options and results. We walk you through key steps to launch a blog in a Magento-based store and take your ecommerce business to a new level.

How cohort analysis and behavioral segmentation will increase your Magento store revenue

Cohort analysis and behavior segmentation can drastically increase conversion rates. Learn how to implement them in your Magento store and how to discover some of the most important customer groups.