Ecommerce Blog

Welcome to our ecommerce blog!

As ecommerce practitioners, we talk about enterprise-level ecommerce with focus on technology and online marketing. We guide business owners, CIOs, marketing and IT managers on how to ensure the security of their ecommerce website, give fresh marketing ideas, unveil conversion boosters, explain how to improve UX and UI design and more.

We keep on sharing new ideas, so feel free to bookmark our page to stay tuned for updates!

Tanya Yablonskaya

Ecommerce Industry Analyst, ScienceSoft

Ecommerce

What Magento misses to excel in email marketing

The absolute majority of Magento store owners choose third-party services for email marketing campaigns. Let’s find out why Magento out-of-the-box functionality doesn’t meet their needs.

Feb 19, 2018

Tanya Yablonskaya

Ecommerce Industry Analyst, ScienceSoft

Ecommerce

Magento theme development – does your business need it right now?

Each ecommerce project has a starting budget. We explain how to choose a website theme and meet the budgetary line. It turns out that Magento theme development is not the only option to create an appealing web store. Though, it is definitely the best one.

Feb 14, 2018

Tanya Yablonskaya

Ecommerce Industry Analyst, ScienceSoft

Ecommerce

Magento Checkout Process: How to Convert More

We guide ecommerce players through Magento checkout options. Don’t hurry to pack your web store with plugins – the functionality is rich out of the box!

Feb 9, 2018

Igor Goltsov

Ecommerce

Micro-influencer marketing for ecommerce - macro benefits and hidden pitfalls

Our overview of micro-influencer marketing explains why ecommerce companies embrace this emerging trend and what pitfalls they can encounter.

Jan 16, 2018

Max Krukovsky

Head of Magento Development and Consulting, ScienceSoft

Ecommerce

Magento 1 to Magento 2 migration guide: when benefits justify the effort

Our overview of Magento 2 migration explains the process: what pitfalls one can face and what advantages ecommerce businesses can get as a result.

Dec 19, 2017

Igor Goltsov

Ecommerce

Don’t let these Magento issues undermine your online business

There are critical Magento 2 issues that can cost you a fortune if not addressed in time. This article is going to forewarn and forearm you against them.

Dec 11, 2017

Igor Goltsov

Ecommerce

Magento payment gateways and their role in ecommerce

A deep insight into the online payment process - how Magento payment gateways work and how to choose the right ones for a business.

Nov 20, 2017

Igor Goltsov

Ecommerce

Ecommerce marketing tips to rock your online business

More customers, more revenue. Learn how to employ efficient ecommerce marketing strategies for online business success.

Nov 9, 2017

Igor Goltsov

Ecommerce

How not to get lost in Magento product types

The use of different Magento product types, though an absolute must for most ecommerce projects, can cause confusion, especially among novice entrepreneurs.

Oct 9, 2017