CRM Blog

Welcome to our CRM blog!

We have created this space for business owners, sales executives, IT managers and CRM consultants who are keen to get a complete picture of CRM capabilities. Via how-to tutorials and business-oriented CRM articles, we lead you to a better understanding of the potential of building profitable customer relationships and help to efficiently cope with business challenges connected with customer management. Our primary focus is on two powerful solutions – Salesforce and Microsoft Dynamics 365.

Stay tuned and turn our expertise into your business benefits!

Aleh Khmelkov

Principal Architect, ERP & CRM Expert, ScienceSoft

CRM

Dynamics 365

Microsoft Dynamics 365: Online vs. On-Premises

What are the main pros and cons of online and on-premises Microsoft Dynamics CRM solutions? Learn which functions are available in each version and which solution you are likely to choose.

Feb 11, 2020

Karina Dalhunova

How Banks Can Boost Cross-Selling: The Ultimate Guide

Banking IT

CRM

Data Analytics & BI

Finance IT

How Banks Can Boost Cross-Selling: The Ultimate Guide

We explore how a central CRM system, mobile banking app and analytics software can help banks to succeed in cross-selling.

Jan 17, 2020

Denis Zhinko

IT Architect and CRM Expert

CRM

Dynamics 365

Microsoft Dynamics 365/CRM for Outlook: Limitations and Alternatives

We not only give an insight into the limitations of Microsoft Dynamics 365/CRM for Outlook but also provide a worthy alternatives to it.

Dec 25, 2019

Denis Zhinko

IT Architect and CRM Expert

CRM

Top CRM Market Statistics that Show How to Leverage Your CRM Potential

We take a look at the CRM market statistics, consider the benefits of CRM usage and share insights that can help you maximize your sales process efficiency, reach your sales quota, and make your sales teams more productive with CRM.

Oct 31, 2019

Aleh Khmelkov

Principal Architect, ERP & CRM Expert, ScienceSoft

CRM

Dynamics 365

An Ultimate Guide to Microsoft Dynamics 365 Certifications

Find out what Microsoft Dynamics 365 certifications for CRM and ERP products exist, and how having them helps both IT businesses and dedicated specialists.

Oct 10, 2019

James McDonagh

CRM

Dynamics 365

Dynamics 365 vs Dynamics CRM: Time for an upgrade?

If you’re a Dynamics CRM user, this article will explain what new features and functions Dynamics 365 offers and how you can benefit from migration.

Jan 14, 2019

Denis Zhinko

IT Architect and CRM Expert

Salesforce

CRM

How Salesforce finds solutions to key email marketing challenges

We show how effective Salesforce Marketing Cloud is to handle three email marketing tasks – growing target audience, improving ROI and measuring the performance for ongoing improvement of the marketing strategy.

Dec 21, 2018

Denis Zhinko

IT Architect and CRM Expert

CRM

How Sales Automation Helps Your Business Advance

Knowing WHY you need sales force automation, WHAT exactly to automate and HOW to benefit from this process are 3 keys for your sales effectiveness.

Nov 16, 2018

Jared Cornell

CRM

Live chats vs. chatbots: Who proffers better customer experience

We give a quick overview of pros and cons of having a live chat or a chatbot to provide customer support.

Sep 11, 2018